VehicleVerdict

2023 Toyota Prius Prime problems

Verdict · NHTSA data

Limited data — recalls on file

NHTSA has just 3 complaints on file for the 2023 Toyota Prius Prime — too few to judge reliability from owner reports alone — but 4 recall campaigns apply to this year, so any used example should have its VIN checked for completed recall work.

In government crash testing it earned 5 of 5 NCAP stars overall.

3

NHTSA complaints

4

Recalls

0

Investigations

0

Crash-involved

0

Fires reported

0

Injuries

0

Deaths

5

NCAP overall · of 5 stars

How does 2023 compare to other Prius Prime years?

Prius Prime NHTSA complaints by model year, 2023 highlighted46 complaints2017: 46 complaints2018: 20 complaints2019: 11 complaints2020: 23 complaints2021: 19 complaints2022: 11 complaints2023: 3 complaints2024: 14 complaints
Prius Prime NHTSA complaints by model year, 2023 highlighted. Red bars are years to avoid.

See all Prius Prime years to avoid →

What are the most common 2023 Toyota Prius Prime problems?

ComponentComplaintsShare
Electrical System133%
Latches & Locks133%
Lighting133%

Does the 2023 Toyota Prius Prime have recalls?

4 NHTSA recall campaigns on file. Recall repairs are free at franchised dealers.

26V049000Latches & LocksJanuary 28, 2026 · 141,286 units

Defect

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.

Consequence

A door that unexpectedly opens while the vehicle is moving increases the risk of injury.

Remedy

Dealers will modify the rear door switch circuits, free of charge. Interim letters notifying owners of the safety risk were mailed March 26, 2026. Additional letters will be sent once the final remedy is available, anticipated June 30, 2026 – July 14, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the previous recall will need to have the new remedy performed.

25V744000Driver AssistanceOctober 30, 2025 · 1,024,407 units

Defect

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."

Consequence

A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.

Remedy

Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.

24V548000OtherJuly 23, 2024 · 33,848 units

Defect

Gulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."

Consequence

A vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.

Remedy

GST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.

24V274000Electrical SystemApril 17, 2024 · 55,690 units

Defect

Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.

Consequence

A door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.

Remedy

Dealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.

Consumer complaints filed with NHTSA

Representative excerpts, cleaned of personal information. These are consumer statements, not verified defects.

The contact owns a 2023 Toyota Prius Prime. The contact stated that upon approaching the vehicle after it had been parked and turned off in the garage, the contact noticed that the hatch door was opened. The contact stated that upon pressing the power button on the hatch and the hatch door power…

Complaint filed with NHTSA · Latches & Locks · January 29, 2025

The contact owns a 2023 Toyota Prius Prime. The contact stated while driving 40 MPH with the headlights activated, the low-beam headlights were not providing adequate illumination to light the sides of the roadway properly. The contact stated that shadows were projected to the side of the road from…

Complaint filed with NHTSA · Lighting · June 16, 2023

There is an unexplained loss of 12V power from the 12V battery, and the car will not start. This was reported to the local Toyota dealership on 12/5/25. The car had to be jumped in order to drive it to the dealership/service department. They said the 12V battery was fully charged when they…

Complaint filed with NHTSA · Electrical System · February 23, 2026

2023 Toyota Prius Prime — common questions

Is the 2023 Toyota Prius Prime reliable?

The record is thin — 3 NHTSA complaints — so owner-report data can't strongly confirm reliability either way, though 4 recalls should be verified as completed.

Does the 2023 Toyota Prius Prime have recalls?

Yes — NHTSA lists 4 recall campaigns affecting the 2023 Toyota Prius Prime. Recall repairs are free at franchised dealers; check the VIN at nhtsa.gov/recalls to confirm the work was done.

Which Toyota Prius Prime years should you avoid?

Based on complaint rates and open investigations, the Prius Prime years to avoid are 2017. The cleanest record among Prius Prime years belongs to 2023.

How safe is the 2023 Toyota Prius Prime?

In NHTSA's NCAP crash testing, the 2023 Toyota Prius Prime earned an overall rating of 5 out of 5 stars.

Related

Based on NHTSA ODI data through June 2026. Complaints are consumer-reported and unverified. Updated July 5, 2026.

Compiled by Sharon Ben-Moshe, Founder.